I would like to start off by saying they started playing the Christmas music on the radio pretty early this year. They started last week and it was not even Thanksgiving yet! I'm talking about a particular radio station in Boston (105.7 WROR). However, now that I have been listening to the radio station the past couple days, I can't stop listening. There is something about Christmas music that just makes me very happy and very excited. Maybe it's the fact that Christmas is coming up, that could be it. I also think it doesn't really feel like the holiday season is approaching; I generally always feel like this every year. It just seems so surreal that Christmas is once again upon us. There is just something special about Christmas music I think. It has this magic appeal to it. I think it's special because we only hear it once a year, so when we hear it, we can't do anything but feel happy. That's how I feel at least.
Now, I think you can definitely connect Christmas music to media studies. I think it can be tied to globalization because we hear different music that is from different cultures, and we hear music that touches on different aspects of the holiday. It allows us to broaden our horizons on music so we can learn new songs and have an open mind about Christmas music as a whole. It can most definitely be tied to consumers..I mean, that's a no brainer. I'm sure one of the reasons we hear Christmas music so early on the radio now is because they are reminding us that that start of the holiday season is fast approaching and it is encouraging people to get ready to do their shopping. I personally try to stay away from the fact that Christmas is becoming or already is a predominantly consumer and economic holiday, and more center on the family aspect of it, and being able to see all my family. That is my favorite part. It makes Christmas that much more special for me.